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What are the benefits of optical technology?
Using the most current laser holography and micro and nano engraving techniques to capture and create new 3D images and 3D imagery with color shift holography which changes as the viewing angle \ and light intensity change, combined with other methods, Holographic sticker paper is unique in the world as opposed to other synthetic paper products. The difference is in the micrometer and nanometer precision in determining the depth of the printed pattern and ultimately the result of the holographic pattern. It is a fact that unbelievable high production, industrial printing, and engraving technologies are required to create this paper. As counterfeiters are limited to traditional printing and engraving methods, using holography to replicate an actual, specific holographic pattern would be nearly impossible. In addition to the complexity of the holographic sticker paper production process, the unique, first Anti-Counterfeit Technologies barrier is the unique, stereographic holographic pattern which changes in color as light is reflected at varying angles. Additionally, the entire anti-counterfeiting process involves many layers of production, including coating, which require specific controls at each layer to increase complexity of the production of the anti-counterfeiting technologies, ultimately to increase complexity of the methods to replicate the technologies anti-counterfeit, which ultimately gives a higher level of assurance that the anti-counterfeiting technologies are ultimately a result of many layers of production.
Compliance with Industry Standards
All stages of the production and use processes for holographic sticker paper are guided by various rigorous national and industry guidelines, which serve as the first layer of protection for counterfeiting trustworthiness. For instance, the National Anti-Counterfeiting Product Quality Inspection and Testing Center has created guidelines such as the GB/T 23808 standard for holographic anti-counterfeiting films. These guidelines set thresholds for the holographic material’s anti-counterfeiting identification characteristics, diffraction efficiency, gloss, and other holographic material attributes. It is also the law that the anti-counterfeiting technologically advanced organizations certify that the anti-counterfeiting technologically advanced organizations produced the product, and that the product possesses the anti-counterfeiting technology evaluation. These guidelines and regulations make sure that holographic sticker papers sold in the industry possess the necessary counterfeiting technology and are legally produced. It is illegal for any company not to comply with these regulations, and it is an unwarranted trust of the brand and the customer for the company to assume that the anti-counterfeiting holographic sticker paper will have the described anti-counterfeiting holographic sticker paper features. Any produced holographic sticker paper that is to be deemed acceptable must have passed transparency and anti-scratch testing done professionally to the thorough qualified holographic sticker paper product.
Practical Examples of Anti-Counterfeiting Technologies
The large number of practical examples of the use of holographic sticker paper in different industries with high demands of anti-counterfeiting value proves its efficacy. In the food and dairy industries, famous milk powder brands use holographic metal packaging, a combination of holographic sticker paper core materials with laser direct writing and positioning holography, to create an anti-counterfeiting mark. This technology stoppes the circulation of counterfeit milk powder products. In the 3C products, the national compulsory CCC certification mark on holographic lasers anti-counterfeiting technology, and the mark on holographic sticker paper has diamond patterns and dark lines, is easier to identify the authenticity of products like power banks. In pharmaceuticals and alcohol, holographic sticker paper is made to create anti-counterfeiting labels, which are fragile, and will break when removed, preventing counterfeiters from reusing labels. These examples confirm the flexibility of the anti-counterfeiting sticker paper to the needs of different industries and the high value of the anti-counterfeiting technology to the market and consumers.
Commercial Advantages Regarding Brand Protection
The use of holographic sticker paper is more than just a technological method of anti-counterfeiting; it is an essential component for protecting the different aspects of commercial value for businesses. With respect to the different aspects of commercial value to businesses, for brands, the distinct holographic anti-counterfeit label marks will enable consumers to easily differentiate between a genuine product and a counterfeit, thereby building trust in the brand and preventing negative brand equity issues due to counterfeiting. In relation to market operation, holographic sticker paper aids in market order, diminishes the prevalence of counterfeits, and defends the rights of legitimate businesses. Regarding customer value, the simple authentic identification requirement and low consumer cost through anti-counterfeit technology provide an easy to use authentic identification tool for consumers even without specialized detection devices. Further, the visually appealing holographic sticker paper pattern significantly improves and elevates the overall value of product packaging. These features provide for dual purposes of anti-counterfeit technology and improved product image, which is why more brands are increasingly opting for these features.
Holographic sticker paper's superb anti-counterfeiting capabilities stem from advanced manufacturing processes combined with a fully developed industrial supply chain. Manufacturing this kind of holographic paper is a complex multistage process with 7 core stages: plate making, coating, embossing, aluminum plating, slitting and inspection, as well as compounding and slitting of finished products. Each of these stages requires a specific type of manufacturing equipment and a competent technician. In industrial manufacturing, the processes of back coating, compounding, and peeling can be combined to create a single operating system, streamlining the anti-counterfeiting process - which is deadly to production efficiency - and making it a one-step operation. An efficient supply chain can also respond to and satisfy customer requirements, keeping the supply of critical raw materials (e.g. water-based coatings and PET film) consistent. This unrivaled manufacturing capacity is the core competitive advantage holographic sticker paper manufacturers have.
Cross-Border Markets with Global Adaptability
The hologram sticker paper is highly adaptable globally and meets various anti-counterfeiting and packaging requirements of different countries and regions. They are highly used in cross-border trade. Internationally, hologram anti-counterfeiting technology is a standard means of anti-counterfeiting, and hologram sticker paper that is made based on international optical technology standards is easily recognized by consumers of different countries and cultures. Many manufacturers of hologram anti-counterfeiting products have started exports to the regions of Europe, America, Southeast Asia, etc., and their products have met the relevant quality and anti-counterfeiting requirements of these countries. The anti-counterfeiting design of hologram sticker paper is adjustable, based on the market needs of different regions, for example, using local hologram patterns with cultural elements, which will keep the anti-counterfeiting effects intact and will significantly increase the market acceptance of the products in those regions.
KJNMA Tech offers fully integrated global supply chain systems, along with tailor-made R&D and production capabilities, providing fully custom holographic sticker paper anti-counterfeiting solutions to brands worldwide. Our products enjoy international recognition in the anti-counterfeiting industry due to their consistent quality and exceptional anti-counterfeiting performance.